Friday, April 08, 2005

Press Release: Good Housekeeping Magazine Report Unfairly Assesses Footwear Company

( Albuquerque, NM ) – A report in the May 2005 issue of Good Housekeeping Magazine unfairly targets Z-CoiL® Pain Relief Footwear™ as “potentially dangerous,” according to Z-CoiL communications coordinator, Pamela Trhlik. The footwear, specifically engineered to help relieve foot, leg, and back pain, is helping thousands of Americans regain a better quality of life.

Z-CoiL President and CEO, Andrés Gallegos (photo) expressed his disappointment in the report: “People who tested the footwear were more concerned about the look and price than they were in actual function and performance. The footwear industry is all about fashion; even running shoes are about the look. Our shoes are about pain relief.”

Z-CoiL Footwear relies on a network of dedicated distributors throughout the United States, Canada, and Mexico, who provide exemplary customer service. “What truly sets us apart is the attention customers receive from individual distributors,” Trhlik says. “A Z-CoiL® fitting is a customized and personalized experience. Each distributor is specially trained to adjust the shoes to accommodate a wide variety of foot, back, and leg conditions.”

When the report came out, it was the first time Z-CoiL had heard that a woman had possibly broken her ankle in the footwear. Gallegos says, “I encourage customers to first contact their distributor and then us with any issues concerning Z-CoiL® shoes so we know what problems people may be having with the footwear.”

Z-CoiL® distributors have been in the business of providing Pain Relief Footwear™ for more than 10 years, helping thousands of customers. The awareness of this pain-relieving alternative is just beginning to grow. According to Trhlik, “We are not the first and will not be the last product that has been scrutinized for its unique appearance or function. Our devoted customers and distributors will continue to make Z-CoiL® footwear a strong and viable option for people in pain.” (more)

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